Social Media for Recruiters

Mel Kettle is a communications and social media consultant, speaker, blogger, educator, coach, bookworm, obsessive foodie and eatie, and a budding photographer. She blogs on marketing and social media at www.melkettle.com.au. Mel is passionate about working with organisations to show them how to communicate effectively so they can develop communities, share their stories and raise awareness. She particularly enjoys working with people who want to make a difference to other people’s lives. In her spare time Mel writes a food blog, The cook’s notebook.

I’m often asked by business owners and communication managers whether they should be starting a blog, or encouraging their organisation to start one. My answer is almost always a resounding yes, as a business blog is one of the best ways to engage with customers in a way that can add value to them. Read the rest of this entry »

Think you’ve got a handle on job seekers and the current recruiting landscape? You might be wrong. Jobvite’s 2015 Job Seeker Nation Study offers insights into the current job market and how job seekers are approaching their career searches. Some of the most interesting details: Read the rest of this entry »

Our guest blogger today is Siofra Pratt from our friends at Social Talent. Read more about Social Talent at the end of this post.

As we’ve all seen over the last 2 years, the onslaught of mobile technology has dramatically changed how people interact, how they communicate, how they consume information, and (most notably for recruiters) how they search and apply for jobs. As a result, recruiters have had to adapt and work even harder to capture the ever-decreasing attention spans of today’s job seekers. Read the rest of this entry »

Recently, I retweeted a lengthy article from technology reviewer Software Advice about recruiter text messaging and whether or not job seekers prefer this method of communication. I thought it was fascinating research, so today I’d like to summarize some of those findings for you here. Read the rest of this entry »

Mel Kettle is a communications and social media consultant, speaker, blogger, educator, coach, bookworm, obsessive foodie and eatie, and a budding photographer. She blogs on marketing and social media at www.melkettle.com.au. Mel is passionate about working with organisations to show them how to communicate effectively so they can develop communities, share their stories and raise awareness. She particularly enjoys working with people who want to make a difference to other people’s lives. In her spare time Mel writes a food blog, The cook’s notebook.

With the NPAworldwide Global Conference coming up soon, I thought I’d share a few of my tips about how to use Twitter to help you get the most out of the event. Twitter is a fabulous way to network and interact with people online, and it can be a great way of getting to know people before meeting them in real life at a conference. Read the rest of this entry »

Our guest blogger today is Siofra Pratt with Social Talent, Europe’s leading provider of online and social media training specific to the recruitment and staffing industry. We are excited to announce that Social Talent is also a new Alliance Partner with NPAworldwide and will be part of our upcoming Global Conference. Read the rest of this entry »

As the world continues to be obsessed with technology, the internet, and social networking, it is only logical that regardless of your industry or occupation, there is something to be found that would be of benefit to you or your company, especially if you own an independent recruitment firm and handle the advertising and marketing yourself. Recruiters can see how platforms such as LinkedIn or Facebook or Twitter have now engulfed more and more users in their self-promotion tactics, allowing firms to build a following of candidates or clients or business resources to stay on top of the ever changing space we live in today. For those not able to keep up with each trend, here are the top three trends I suggest for recruiters to keep an eye out for, and get your firm involved with. Read the rest of this entry »

Effective Monday, January 12th, new posts on this blog will be delivered to email subscribers via Jetpack Subscriptions (we are currently using Feedburner, which is no longer a supported service). So that you don’t miss out on any new posts, we are asking you to please re-subscribe to our blog via the button below.

NOTE: This is a double-opt in process, so once you add your email address, you’ll receive an email with instructions to confirm your subscription. Check your spam/junk folders if you don’t receive this email in a short period of time.

Jetpack is a WordPress plug-in developed by Automattic (also the developers of WordPress!). Our site is a self-hosted WordPress site, so we feel good about the long-term viability of Automattic, WordPress, and Jetpack (and we do not receive any benefit from sharing this information). Using an unsupported service is really not a go-forward solution, so change, as they say, is inevitable.

A few other notes:

1. We are running parallel with BOTH distribution systems through Sunday, January 11th. Once you subscribe via Jetpack, you will most likely receive DUPLICATE email notifications every time we post – one delivered from Jetpack, and one delivered from Google/Feedburner.
2. Once you confirm your new Jetpack subscription and receive your first blog post from Jetpack, you can safely unsubscribe from the Google/Feedburner distribution service.
3. To cancel your old Google/Feedburner email subscription, simply use the “unsubscribe” link located at the bottom of the email message.

Please drop me a note in the comments if you have any questions. Thanks for your support as we work through this transition!

We are migrating to a new email distribution service for our blog in January. Please click the button at the bottom of this post to confirm your subscription via the new provider. NOTE: This is a double-opt in process, so once you add your email address, you’ll receive an email with instructions to confirm your subscription. (Check your spam/junk folders if you don’t receive this email in a short period of time.) Unfortunately, there is no way to automatically ‘move’  subscribers over to the new service provider. If you do NOT re-subscribe with the new provider, you will stop receiving email notification of new posts sometime in early-to-mid January. We are hopeful this new solution will last for years into the future!

A few other notes:

1. We are running parallel with BOTH distribution systems until early-to-mid January. Once you sign up for the new provider (Jetpack), you will most likely receive DUPLICATE email notifications every time we post – one delivered from Jetpack, and one delivered from Google/Feedburner.
2. Once you confirm your new Jetpack subscription and receive your first blog post from Jetpack, you can safely unsubscribe from the Google/Feedburner distribution service.
3. To cancel your old Google/Feedburner email subscription, simply use the “unsubscribe” link located at the bottom of the email message.

Thanks for being patient with us as we work to improve email delivery! Please drop me a note in the comments if you have any questions.