How to Become a Global Recruitment Agency

by Veronica Blatt

image of earth to represent global recruitmentToday’s installment was submitted by Julie Parsons of Premium Consulting in Brisbane, Queensland, Australia. Julie is a member of the NPA board of directors and an occasional guest-blogger. Premium Consulting is a boutique independent recruiting firm that provides professional and practical recruitment consulting advice specializing in retained recruitment, partial services, psychometric assessment and appraisals, outplacement and career counseling.

At some point, most recruiters or recruitment firms realize that in order to stay competitive and present a broad range of solutions to their clients, they need to go global. Some common excuses to avoid the work of creating a global firm include: “it’s too hard,” “that’s what franchises are for,” “franchises are so common, set up in every major city with multinational contracts.” Although each of these excuses have some merit, none of them should stop you in your global expansion tracks.

Try to set yourself above your competitors by keeping up on international market conditions and legislation. Your knowledge in these areas will be valuable in targeting where you want to expand and in what industries. One way to jump the international hurdle is to connect with like-minded firms throughout the world. A great place to start is through LinkedIn. Recruiters are pretty transparent on social media so they might be easier to find than you think.

Also, think about joining a network. There are obvious questions to ask as it relates to policies, operations and integrity before jumping into something like this, but if you’ve done your homework, your investment will almost certainly result in a positive ROI as well as global connections. NPA’s President, Dave Nerz, says “half of something is always better than all of nothing.” Yes, this statement may be a little cheesy, but he’s right. Could it be that the way to growing your reach is not through giant steps alone, but through half-steps with others recruiters like yourself?

What are some of the challenges you face with making your global footprint?


UK Recruiting vs. US Recruiting

by Dave Nerz

applesI had a wonderful opportunity to visit the UK last week for the Recruitment Agency Expo in London. I am going to generalize and we know generalization is dangerous, but what I found is that recruiting and the challenges seem to be similar in the UK to those that I see in the US. Here are some of the similarities I recognized during my brief introduction: Read the rest of this entry »


Spring Cleaning: Recruiting Time-Wasters or Money-Makers

by Veronica Blatt

I heard on the news last night that certain types of flowers are already blooming and spring is expected to arrive a couple weeks early this year. In lieu of that very comforting thought, it’s the perfect time to do some “spring cleaning”. I recently read a blog post by Greg Savage titled “Keeping it real. Six tactics for hard-core recruiters in 2012” and I think he’s on to something. It’s time to identify the things that keep us moving in the right direction and the things that we do because we are “supposed to” but are not yielding any positive results. I’ve included a few ideas below for you to get started on weeding out the “time-wasters” and “money-makers.” Read the rest of this entry »


2012 Poll Shows Increased Recruiting Revenue Opportunities

by Terri Piersma

Thank you to everyone who participated in NPA’s 2012 business prediction poll on LinkedIn. As a global recruiters network, we are always interested in what recruiting businesses experience around the world.

67% of the 45 respondents were male and 33% were female. Positions held by the majority of respondents included owner, manager, CXO, and VP. The poll did not include in which areas the recruiting business growth would occur. However, several comments point towards the areas of engineering and information technology. Read the rest of this entry »


Social Media for Recruiters: What You Need to Know About Google+

by Veronica Blatt

When Google launched their newest product aimed to increase their competitiveness in the social arena, I, like I’m sure most other people in the recruiting industry, shuddered at the idea of keeping track of another social media outlet. After viewing a couple webinars and learning the basic ins and outs of Google+, it’s growing on me. Most social media experts (me excluded) will tell you that the biggest opportunity for you on Google+ is personal branding. So, with that said, I’ve included a basic (like, skimming the surface) map of Google+ and how you can use it to increase your opportunities. Read the rest of this entry »


Starting a Recruiting Business: Recruitment Franchise vs. Recruiting Networks

by Dave Nerz

As the global economy rebounds from the depths of the Global Financial Crisis it seems recruitment businesses are poised to return to the days of a talent short market. Even in the worst days of the recession, there were employers with job orders for tough-to-fill openings. Those tough-to-fill openings are now being joined by the merely difficult to fill as well as the roles that are always being filled. This makes recruiting and starting a recruiting business look appealing to many who chose to wait until now to take the risk of starting a search firm.

If you are making the leap into a new business you are faced with options. The two options that those starting a recruiting business most frequently consider are the “Go It Alone” model and the “Recruiting Franchise” model. Read the rest of this entry »


What’s the difference between a recruiting association and a recruiting network?

by Veronica Blatt

This is a question we get asked on a regular basis, so I am sharing the answer with our followers today.

In the United States, a recruiting association is likely to be a non-taxable, non-profit entity. Recruiting associations, as well as many other trade associations, typically exist for the following reasons: Read the rest of this entry »


The Great Debate: Headhunter or Independent Recruiter

by Veronica Blatt

Over the weekend, I had a conversation with my fiancé’s grandma who asked me “what do you do for a living?” I hate this question because I always have difficulty describing it, but after I explained “I am the Associate Director of Membership for a global recruiters network”, she immediately retorted with “oh, headhunters?” I don’t know why, but I felt the need to explain that they were not headhunters, but independent recruiters. For some reason, I associate the word “headhunter” with someone who solicits candidates for paid services. I’m not sure why I think this, or if it is even justified. According to the American Heritage Dictionary of the English Language, the definitions for the two words are as follows: Read the rest of this entry »


Recruiting Resources – Making the Competition Irrelevant

by Terri Piersma

Do you remember working on a strategic plan for your recruiting business? Typically, this process involves hours and hours of research and meetings. Did the final document result in differentiating your firm from your competition? Increasing your firm profit?

Recently, I read an interesting book entitled Blue Ocean Strategy by W. Chan Kim and Renee’ Mauborgne. The authors suggest that creating a strategic plan is a Red Ocean Strategy. In this strategy, companies vie against their competitors either on price or differentiation. In the end, though, as more competitors enter the marketplace, a company’s share of the market decreases. Read the rest of this entry »


Recruitment by Association: It’s All About the Company You Keep!

by Veronica Blatt

Do you belong to a recruiting association? If not, how do you build a network of recruiting partners? What recruiting resources do you use for professional development? Or, have you decided that the recruiters you “know” through social media are enough?

It’s my favorite time of year at NPA. Our members-only Global Conference is just a few weeks away, and the excitement and anticipation are killing me (so is the workload, but I digress…). The Global Conference is where the magic happens. I love sitting back and watching what happens when smart, engaged recruiters get together in person: Read the rest of this entry »


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