Social Media for Recruiters

Linked-In Profile Guide for Recruiters

by Sarah Freiburger

19196324.thbWhile recruiters know what to look for in terms of candidate profiles when hunting through Linked-In, as the Director of Membership for a split placement network, it amazes me how many profiles I come across for independent recruiters that are, well, terrible. Today, your personal brand is present on every site you are registered on, and each one of these is an opportunity to network and become more visible. Even if you are not interested in connecting with other independent recruiters to potentially fill more roles by split placements, you can believe that just like you search candidates, the candidates search you when they get an email, phone call, or connection from you. Here are a couple of ways in to increase your personal brand on Linked-In. Read the rest of this entry »


How Job Seekers Feel About Recruiter Text Messaging

by Veronica Blatt

DeathtoStock_Creative-Community5-300Recently, I retweeted a lengthy article from technology reviewer Software Advice about recruiter text messaging and whether or not job seekers prefer this method of communication. I thought it was fascinating research, so today I’d like to summarize some of those findings for you here. Read the rest of this entry »


Tips for Using Twitter at a Conference

by Veronica Blatt

Mel-Kettle-PhotoMel Kettle is a communications and social media consultant, speaker, blogger, educator, coach, bookworm, obsessive foodie and eatie, and a budding photographer. She blogs on marketing and social media at www.melkettle.com.au. Mel is passionate about working with organisations to show them how to communicate effectively so they can develop communities, share their stories and raise awareness. She particularly enjoys working with people who want to make a difference to other people’s lives. In her spare time Mel writes a food blog, The cook’s notebook.

With the NPAworldwide Global Conference coming up soon, I thought I’d share a few of my tips about how to use Twitter to help you get the most out of the event. Twitter is a fabulous way to network and interact with people online, and it can be a great way of getting to know people before meeting them in real life at a conference. Read the rest of this entry »


5 HUGE Lessons Recruiters Must Learn from 2014’s Biggest Outcomes

by Veronica Blatt

Our guest blogger today is Siofra Pratt with Social Talent, Europe’s leading provider of online and social media training specific to the recruitment and staffing industry. We are excited to announce that Social Talent is also a new Alliance Partner with NPAworldwide and will be part of our upcoming Global Conference. Read the rest of this entry »


3 Social Media Trends for 2015 that Recruiters Need to Know

by Sarah Freiburger

social media for recruitersAs the world continues to be obsessed with technology, the internet, and social networking, it is only logical that regardless of your industry or occupation, there is something to be found that would be of benefit to you or your company, especially if you own an independent recruitment firm and handle the advertising and marketing yourself. Recruiters can see how platforms such as LinkedIn or Facebook or Twitter have now engulfed more and more users in their self-promotion tactics, allowing firms to build a following of candidates or clients or business resources to stay on top of the ever changing space we live in today. For those not able to keep up with each trend, here are the top three trends I suggest for recruiters to keep an eye out for, and get your firm involved with. Read the rest of this entry »


Please Re-Subscribe to our Blog!

by Veronica Blatt

subscribe-newspaperEffective Monday, January 12th, new posts on this blog will be delivered to email subscribers via Jetpack Subscriptions (we are currently using Feedburner, which is no longer a supported service). So that you don’t miss out on any new posts, we are asking you to please re-subscribe to our blog via the button below.

NOTE: This is a double-opt in process, so once you add your email address, you’ll receive an email with instructions to confirm your subscription. Check your spam/junk folders if you don’t receive this email in a short period of time.

Jetpack is a WordPress plug-in developed by Automattic (also the developers of WordPress!). Our site is a self-hosted WordPress site, so we feel good about the long-term viability of Automattic, WordPress, and Jetpack (and we do not receive any benefit from sharing this information). Using an unsupported service is really not a go-forward solution, so change, as they say, is inevitable.

A few other notes:

  1. We are running parallel with BOTH distribution systems through Sunday, January 11th. Once you subscribe via Jetpack, you will most likely receive DUPLICATE email notifications every time we post – one delivered from Jetpack, and one delivered from Google/Feedburner.
  2. Once you confirm your new Jetpack subscription and receive your first blog post from Jetpack, you can safely unsubscribe from the Google/Feedburner distribution service.
  3. To cancel your old Google/Feedburner email subscription, simply use the “unsubscribe” link located at the bottom of the email message.

Please drop me a note in the comments if you have any questions. Thanks for your support as we work through this transition!

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Confirm Your Subscription Settings!

by Veronica Blatt

We are migrating to a new email distribution service for our blog in January. Please click the button at the bottom of this post to confirm your subscription via the new provider. NOTE: This is a double-opt in process, so once you add your email address, you’ll receive an email with instructions to confirm your subscription. (Check your spam/junk folders if you don’t receive this email in a short period of time.) Unfortunately, there is no way to automatically ‘move’  subscribers over to the new service provider. If you do NOT re-subscribe with the new provider, you will stop receiving email notification of new posts sometime in early-to-mid January. We are hopeful this new solution will last for years into the future!

A few other notes:

  1. We are running parallel with BOTH distribution systems until early-to-mid January. Once you sign up for the new provider (Jetpack), you will most likely receive DUPLICATE email notifications every time we post – one delivered from Jetpack, and one delivered from Google/Feedburner.
  2. Once you confirm your new Jetpack subscription and receive your first blog post from Jetpack, you can safely unsubscribe from the Google/Feedburner distribution service.
  3. To cancel your old Google/Feedburner email subscription, simply use the “unsubscribe” link located at the bottom of the email message.

Thanks for being patient with us as we work to improve email delivery! Please drop me a note in the comments if you have any questions.

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You’re Not Just a Recruiter Anymore

by Veronica Blatt

Wishon-hi-resOur guest blogger is David Wishon, the Senior Director of Talent Fusion by Monster responsible for service delivery. Talent Fusion provides comprehensive recruiting and sourcing solutions to its customers by utilizing Monster’s products, patented technology and industry expertise. Prior to joining Monster, he was Senior Vice President for Bank of America responsible for internet sourcing and competitive intelligence.

Today’s recruitment professionals have to be able to market opportunities to a variety of generations, all of which think and behave very differently.

If you’re in recruiting — or any profession these days — you’re hearing a lot about one generation in particular. The “Millennials.” You know, the 18- to 31-year-olds who will make up nearly 50 percent of the U.S. workforce in 2020 (when they will be 24- to 37-year-olds). Read the rest of this entry »


Social Media for Recruitment [INFOGRAPHIC]

by Veronica Blatt

I came a cross a great infographic from Staff.com highlighting a ton of information about how social media is being used by employers, recruiters, and job seekers.

Here are some of my favorites: Read the rest of this entry »


Add Video to Your Passive Recruiting Strategy

by Veronica Blatt

woman-thinking-at-deskToday’s guest blogger is Justin Mosgrober, Marketing Coordinator at InterviewStream – the pioneer in online video interviewing. Since 2003, InterviewStream (an NPAworldwide Alliance Partner) has helped companies generate great candidate experiences and remarkable returns through Web-based video screening, interviewing and preparation. InterviewStream provides a scalable approach that fits with customers’ unique business needs to achieve breakthrough results. Clients rely on InterviewStream for the perfect combination of proven value and endless possibility.

So you’re ready to fill a job req, but after conducting many interviews you’re still not convinced any of the remaining candidates are right. According to recruiter.com, traditional hiring costs an organization between $1,500 and $5,000 per hire, making hiring one of the most important investments a company can make. In addition to those expenses, organizations have to spend more money to provide appropriate training and development. It simply costs too much for organizations to make a bad hire. Read the rest of this entry »


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