5 Twitter Tips for Recruiters

by Veronica Blatt

Today’s guest post is from Megan Wilkes, the social media & marketing manager at JXT, a specialist digital agency for recruiters. Megan already boasts years in social media management, which means JXT’s clients get access to never-been-thought-of-before social media ideas coupled with marketing expertise that includes guerrilla strategies. Follow her on Twitter at @mwilkesy.

It’s a very exciting time for me, someone who has taught the importance of social media for so long to really see recruiters start to embrace it. I’ve particularly seen a great uptake in Twitter for sourcing and engaging candidates and clients as well as network with industry peers. So for those of you who are just starting to get your hands dirty with Twitter or if you’re not quite sure you’re doing it right, read on for some helpful Twitter tips for recruiters… Read the rest of this entry »

4 Twitter Baby Steps for Recruiters

by Veronica Blatt

Image of Twitter logo for recruiters using social mediaAt our recent Global Networking Meeting on the Sunshine Coast (Australia), one of the big takeways for our team was that we need to be using Twitter more (and more effectively). One of our featured speakers, Greg Savage, is passionate about Twitter and spent a good deal of time talking about how he built a following. Twitter isn’t going away anytime soon. In fact, there are about 100 million active Twitter users each day, with an average of 208 followers EACH. Still think there is no reason for recruiters to use Twitter? Personally, I think it’s an amazing platform for building and promoting brand awareness. It has helped NPAworldwide reach audiences in places we would NEVER have been able to access on our own with our small marketing budget. I’m talking dedicated followers throughout Europe, Australia, and Asia, who regularly share our content, who are part of the recruitment industry in so many different ways. On top of that, Twitter helps recruiters and other businesses build authority and when done right, can be part of a strategy to increase traffic to your website and help capture leads. Read the rest of this entry »

3 Ways Agency Recruiters Can Use Twitter for Business Development

by Veronica Blatt

B2BMany agency recruiters seem to struggle with how, or even if, they might be able to use Twitter. While there is plenty of advice for using Twitter to find candidates, there is not as much discussion about finding new clients. In some ways, Twitter can give you an easier “in” with a prospective client than other methods of business development. For starters, you don’t need ‘permission’ to follow anyone on Twitter. Simply search for the person, or company, and click the Follow button. With current data indicating that roughly half of the accounts you follow will automatically follow you back, you’ve got a pretty good chance they’ll reciprocate. Read the rest of this entry »

Social Media for Recruiters: Ten to Follow on Twitter

by Veronica Blatt

twitter-bird-white-on-blueBill Boorman, a guru in the area of social media for recruiters, conducted a webinar on Twitter basics today for NPA members. Twitter, of course, is the increasingly popular microblogging tool, and perhaps the one social media tool that seems hardest to figure out. If you’re new to Twitter, or looking for some new accounts to follow, here are ten of my favorites, in no particular order: Read the rest of this entry »

3 Tips to Help Independent Recruiters Make Connections on LinkedIn®

by Veronica Blatt

LI-homeI came across a video interview today on The Undercover Recruiter between Jorgen Sundberg and Aimee Bateman from Careercake, about how independent recruiters can be more effective at making connections on LinkedIn®. To make it easy for everyone, the video is embedded below. It’s about 7 minutes long and well worth it.

Most independent recruiters probably consider themselves fairly proficient with LinkedIn®, but some may not realize that the same “social rules” that apply on Twitter or Facebook also apply on LinkedIn®. To really maximize your connections, follow these tips: Read the rest of this entry »

5 Ways Independent Recruiters Can Improve Their Use of Social Media

by Veronica Blatt

If you’re an independent recruiter struggling to make sense of social media, you’re not alone. Approaching social media efforts in a random, haphazard way won’t generate the results you want and will result in a lot of wasted time and effort. Here are five things you can do immediately to improve your use of social media: Read the rest of this entry »

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