Mel Kettle is a communications and social media consultant, speaker, blogger, educator, coach, bookworm, obsessive foodie and eatie, and a budding photographer. She blogs on marketing and social media at www.melkettle.com.au. Mel is passionate about working with organisations to show them how to communicate effectively so they can develop communities, share their stories and raise awareness. She particularly enjoys working with people who want to make a difference to other people’s lives. In her spare time Mel writes a food blog, The cook’s notebook.
I often have people ask me why should they have a social media policy? They only have two or three staff. They don’t actually use social media within their business (What??? That’s a whole other issue!).
And I tell them that all organisations need a social media policy. Even those that don’t use it. And especially those that have staff. Even if it’s only one employee. Read the rest of this entry »