Independent recruiting firms, like so many other small businesses, often struggle to increase their business in scope, size, or revenue. For professional recruiters, knowledge is often limited to a specific industry or occupation. It’s difficult to find the time or resources required to learning a new market, and it’s expensive to hire more staff. So what can independent recruiters do to grow their business?
Go global.
That’s right, go global. Expand your geographic coverage. Offer recruitment services in other countries, maybe even other continents. You already know what a process controls engineer does, right? And you know how to find and recruit them. Find out where else your client has operations and help them with their critical hiring needs overseas.
Clients are expanding internationally at an increasing rate. Sometimes it’s to lower costs by using outsourced labor. Sometimes it’s so that their goods are closer to the end-consumer. Sometimes it’s less expensive to source raw materials globally. There are many reasons why international business is good for your clients, which means it’s good for your recruiting business as well.
On top of that, there are huge shifts occurring in developing markets. There are entire countries (think the BRIC nations, for example … Brazil, Russia, India, China) that are churning out a well-educated workforce. That translates into disposable income and an emerging middle class of consumers.
Go global. Offer international recruiting services to your clients. You’ll have a competitive advantage over other recruiters and grow your recruiting business.